Target audience

• · 15+
• · Male and female
• · Interested in horror genre
• · Interested in technology , social networks
• · Allowance of more than £10 + a week
• · May have a part – time job or volunteer

Charlie is 16; he lives in the city with his mum and dad in a two bedroom house. His mum doesn’t work, while his dad is a cab driver. In his free time, Charlie likes going out with his friends to the cinema on a weekly basis and spends around £5.60. He has his own laptop at home which he uses to keep up to date with his social life and what’s happening around him.